- Develop corporate communication channels. Today with the development of mobile technologies it’s much easier to communicate effectively. Think messengers, email, social media as great tools to create a corporate framework in which managers and field reps work together, sharing creative ideas and getting engaged. Engaging your field reps in planning and decision making, asking for their input, and using their ideas are the best ways to maintain a sense of ownership for each employee. Encouraging employees to use corporate communication channels strengthens the team spirit of employees, which increases their loyalty and leads to more efficient teamwork.
- Give field reps the right tools for their work. Field reps, empowered with a present-day solution for retail execution, are able to perform their duties more efficiently, having better results and becoming more satisfied with the job done. Having all necessary tools on a single device, which they are used to and familiar with, your field reps become more engaged and productive performing various tasks with ease. Field sales automation solutions allow your field reps to be more targeted with their time, spending more hours negotiating with customers and driving larger order size. Making field reps job less manual enhances employees’ productivity and allows you to use your field force for more rewarding work.
- Give immediate and continuous feedback. A feedback from the manager is another great motivator, providing field reps with a sense of how they are performing. Feedback frequency and content are the most important things to be thought over. A good manager provides feedback as often as he’s able to. Today you don’t even have to organize a meeting to tell employees how they are performing. Use corporate messengers or emails to thank field reps for the job done, instantly encourage more of good performance, or make timely remarks to give employees the opportunity to quickly correct the situation. Publicly acknowledge your field team contributions using corporate communication channels or social media.
To try our data collection software for free register at www.visitbasis.com and download the VisitBasis Retail Audit App FREE on Google Play or App Store. To learn more about how our field merchandising system works request a demo or check the links below to watch the demo videos.