01 October 2015

Why Retail Audits Are Important?

Retail audits give CPG companies the opportunity to analyze product placement and display in order to maximize sales. In fact, retail audit is just important for a brand’s health, as regular check ups for a human’s health. Unfortunately, retail auditing is often reduced to an inventory of products in stock and on shelves, to prevent out-of-stocks and ensure availability for customers. Although this part of auditing is essential, there are many other types of audit data that can give valuable insights to the management, allowing evaluating ROI, advertising impact, effectiveness of promotions, and marketing trends. 

How to Maximize the Efficiency of Retail Audits?

Organizing regular retail audits can be challenging. Traditional paper-based retail audits are often time-consuming and inefficient. Advanced technologies make conducting your own retail audits easier and more affordable than ever using a retail audit software solution. Today you can perform retail audits using just your tablet or smartphone. Simply have your field reps upload a retail audit app with a customizable retail data collection forms, and start receiving real-time, highly accurate retail audit data on everything that needs to be checked.

Retail audit software helps retail professionals manage and streamline their auditing activities. A mobile device, such as a tablet or a smartphone, running a retail audit software solution, allows field reps to collect retail data with ease. A retail audit software solution allows not only creating an instant electronic record of the visit performed, but it also provides instant insights for the management. This reduces the time between identifying a situation that requires attention and correcting it. Paperless retail audits also allow eliminating awkward data reentry, saving time and minimizing mistakes.

Why Choose VisitBasis Retail Audit Software?

If you are looking for the most efficient way to plan and manage your retail audit activities, start with adopting proper retail audit software. VisitBasis retail audit software is a cloud-based, complete mobile retail data collection solution designed to collect all types of store data.
VisitBasis provides the most complete set of tools for retail auditing in one great package. Through the implementation of a structured approach for retail visits and tasks, VisitBasis simplifies data collection and analysis. Due to our retail audit software’s intuitive design, even the most complex auditing procedures are made simple.

The Benefits of VisitBasis Retail Audit Software

  • Eliminate paperwork – retail data is fully synced between field teams and the office
  • Increase field reps productivity – reduced data-collection time and no time spent on reporting, instant photo-reports and route optimization
  • Prevent fraud – focus your field activities using time tracking and GPS monitoring features
  • Boost revenues – product catalog, orders tool
  • Great usability – easy and efficient app for daily use, user-friendly interface, process-guided task navigation for field reps.

Retail auditing is one of the basic aspects of retail management. Using VisitBasis retail audit software lets you easily coordinate all the stages of your auditing operations to improve your retail management and enhance the productivity of your field teams.

Get you retail audit solution today free of charge! Register at www.visitbasis.com to start your automated retail audits with VisitBasis.

To try our data collection software for free register at www.visitbasis.com and download the VisitBasis Retail Audit App FREE on Google Play or App Store. To learn more about how our field merchandising system works request a demo or check the links below to watch the demo videos.