Managing field marketing activities is complex and costly. Field marketing managers constantly face many challenges including weak feedback, slow data workflow, significant time gaps between field marketing events and reports, data errors and lost paperwork, fraudulent reports, etc.
- Customizable forms and surveys, allowing users to create specific task templates for each field marketing activity and virtually eliminating the chaos of paper forms, spreadsheets and emails.
- Ability to monitor, track and analyze field marketing activities in real-time, in order to speed up decision-making and reduce the time needed to address mission-critical situations.
- Automated reporting both for field representatives - with mobile access to all data and tools required to collect critical information for store performance analysis - and managers, with real-time information on what is going on in the field.
- Easy implementation and independence from IT departments with a cloud-based SaaS field marketing software and BYOD (bring your own device) platform.
To try our data collection software for free register at www.visitbasis.com and download the VisitBasis Retail Audit App FREE on Google Play or App Store. To learn more about how our field merchandising system works request a demo or check the links below to watch the demo videos.