How even small businesses can access Big Data with software for retail execution

Big data is the word “du jour”. While being able to analyze large amounts of data and detect patterns, trends, and associations from such analysis might be beneficial for retail businesses, small manufacturers, distributors, and channels might feel like they are left out, since the cost of implementing Big Data can be prohibitive. However, recent cloud-based technology means software for retail execution has become easier – and more affordable – to subscribe and implement, opening the door of Big Data to small businesses.