Efficient forms with store audit solution
Mobile forms for retail through SaaS, cloud-based retail audit systems solve many issues with in-store merchandising and shelf audits and also provide basically up-to-the-minute reporting.
Scenarios
In-store auditing software that will please both field reps and managers
In store auditing software for field reps came on the market to bridge that gap and give managers a faster and more accurate view of their brands and product lines at the store level. But what are the criteria that should be used to evaluate not only the best solution for field reps but also for managers?
Solution for auditing takes the burden of endless reporting
Every retail-centric business has to perform merchandising activities. From stores to manufacturers, distributors, and marketing agencies, companies in retail need to make sure that products are being distributed and displayed correctly. It generates huge amounts of data. This means that detecting threats and opportunities within the captured data becomes increasingly difficult as business grows, therefore mission-critical issues such as frequent out-of stocks or damaged shipments can easily be overlooked.
What makes an app for field marketing stand out from other solutions?
Retail-focused businesses depend on merchandising audits to keep track of their in-store availability, presentation, and – in some cases – perception. Companies, from product manufacturers to distributors and marketing agencies, rely on field reps to perform those activities and are increasingly adopting apps for field marketing in order to streamline the flow of information from the stores to decision makers.
Get store checklists right with VisitBasis app for retail execution
Store checklists are notorious for being difficult to plan, implement and report on, especially when the retail inspection encompasses several SKUs across multiple categories. Not only it is time and labor-intensive, but the data processing as a whole – from collection to transcription – is extremely prone to human error.
Platform for auditing in store can assist with customer-focused strategy
Platforms for auditing in store have become a must-have for category managers. Not only are they a key data collection instrument when reviewing and assessing category performance but these apps also assist in implementing category plans. But how can a platform for auditing in store be used in gathering shopper insights so these can be incorporated into category strategy reviews?
How field marketing automation can help your CPG brand thrive
Marketing departments are constantly facing the challenge of being considered cost centers instead of revenue units, even in industries where marketing is front and center – such as in consumer packaged goods (CPG). But how to measure your brand’s growth in a way that will show upper management that every dollar invested in marketing leads to increased revenue?
How to streamline planogram compliance with a solution for merchandisers
Planogram compliance checks and retail audits take a lot of people and, along with it, exponential amounts of paperwork and transcription effort. Because of that, solutions for merchandisers have gained a loyal following among CPG companies and their sales and marketing agencies. But in which ways is a solution for merchandisers streamlining planogram compliance checks?
Retail audit software introduces paper-free audits
Retail audit software has revolutionized how retail audits are performed since they allow reps to answer questionnaires and perform other in-store activities right on their smartphones and tablets, eliminating the need for paperwork.
How to use mobile merchandising app to make Retail Planogram Compliance easier
With a mobile merchandising app, smartphones and tablets not only replace the old pen-and-paper method – virtually eliminating cumbersome data transcription – but also become de-facto merchandising auditing tools that provide managers real time access to retail planogram compliance check results.