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Retail execution platform to defend against shortages

Social distancing measures have generated disruptions in retail inventory and replenishment so it has become increasingly difficult for CPG merchandising and category managers to know whether their products are being properly stocked.

Keep an eye on competitors with retail merchandising software

In supermarkets, convenience stores, drugstores, etc., competing products can be side-by-side on a shelf. Therefore, for the consumer, it becomes easy to differentiate and the alternative to the original product choice is readily available, just inches away. This is why in retail, more than in any other industry, it is of utmost importance to know what your competitors are doing at the points-of-sale. 

Empower reps with software for auditing

High rep turnover in merchandising field teams is seen as a chronic, inevitable situation in the industry. Reps come and go due to many reasons that can include unreasonable expectations concerning hours and amount of work, lack of experience, poor performance, fraudulent check-ins and reports, among others.

Retail audit app: secure way to prevent fraudulent check-ins

Fraudulent check-ins, besides being unethical, can lead to a host of issues for businesses. Out all of them, fraudulent check-ins are especially detrimental due to the consequential overlooking of mission-critical issues such as out-of-stocks, hazardous displays, or damaged shipments. But how to prevent or even eliminate fraudulent check-ins of merchandisers and reps?

Automation for merchandising in store tackles planogram compliance chaos

Retail planogram compliance checks used to be notoriously complex activities due to the scale of operations necessary to implement them on many stores – and then transcribing sometimes thousands of pages of data in order to generate reports. VisitBasis solution for automation for merchandising in store came into the market with the purpose of making recurring retail planogram compliance checks drastically easier to implement and report – and it delivers.

4 vital properties of a merchandising app

One of the main concerns of field sales managers is the little oversight they have of their reps’ activities throughout the workday. For this reason, many businesses have been adopting field sales management apps as a way to increase rep accountability as well as mentoring tools. By knowing what is going on in the field, managers can identify areas of opportunity and properly coach their teams.

Retail audit platform

Retail execution is a complex occupation: While developing go-to-market or promotional strategies seems exciting, supervising the implementation of those strategies is a difficult task due to the fact that it is done over sometimes hundreds – if not thousands – of stores.

System for merchandising in store

Retail-focused companies, such as CPG manufacturers and sales and marketing agencies, face a real dilemma on whether to implement retail merchandising software. While there are some clear material benefits brought by the technology – such as the virtual elimination of paper forms – the costs can escalate for larger teams. Cloud-based merchandising platforms, however, brings in …

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